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How do I find the right blush shade?

Feb. 04, 2024
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The base? Flawless. The highlighter? Poppin’. The blush? Well, that one can be a bit trickier to figure out. The right blush can add the perfect natural flush to the cheeks to amp up any makeup look in minutes. The only problem is, how do you choose the right blush color for your skin tone?

Don’t worry, babe, we’ve got your back. Whether your skin is fair, medium, deep, or anything in between, here’s some advice for learning how to choose a blush color for your skin tone.


Our fair and ivory gals often stray away from blush in fear it will look unnatural. To that, we say: Just go for it, babe! Blush does not need to be intimidating — and there are a few basic guidelines for help choosing a blush color that looks totally natural on fair skin.

For starters, opt for a shade similar to the color that your fair skin would naturally blush (spoiler alert: that’s probably baby pink). If you’re unsure of your natural blush shade, take a peek at the inside of your lips and use that color for reference.

If you’re looking for something a bit more bold, look to the natural undertones of your skin as a guide. Fair skin typically has a neutral or pink undertone, so gravitate towards blush colors that are light peach or soft berry shades.

Our top picks for the best blush for fair skin include:


When it comes to blush, the sky's the limit for babes with deep skin tones. Anything from vibrant mauve shades to spicy hot corals all shines on dark skin. Even better, tons of blush colors can also double as a contour shade to add depth and dimension to the hollows of the cheeks.

Here are a few tips for choosing the best blush for deep skin: Work with the undertones of your skin. If you’re unsure of your undertones, head to your jewelry box — you likely have warm undertones if gold jewelry looks more flattering against your skin tone and cooler undertones if silver jewelry is more your thing.

Avoid overly-cool shades if you’re warm toned, like blue-based pink or berry blush colors, as they can lean ashy on deep skin. Warm red and orange-based blushes will add a natural flush of color best. If your skin has cool undertones, bright berry and mauve shades are the perfect pick for an effortless look.

No matter your unique undertones, the top blush picks for dark skin include:


As the name might suggest, olive skin is often a combination of both green and yellow undertones. Since green undertones lean toward cool, opt for a color blush that can warm up the cheeks. Olive skin gals can dazzle with cozy peach shades and warm bronze hues that give the skin a natural flush.

If peach isn’t really your thing, try out a rose-toned blush instead. Rose is a cool tone that can help complement the green tones in olive complexions without muddying your makeup look. Rose shades also make for the perfect monochromatic look on olive skin tones, so pair your rose blush with a rose lippie, like the Full Force™ Plumping Lipstick in SUPERMODEL.

When choosing the best blush for olive skin, a little bronze never hurt anybody either. Bronze-toned blushes complement both the green and yellow undertones in olive skin to make the cheekbones truly shine. If you have an olive skin color, add these blushes to cart ASAP:


Babes with medium skin tones often share a mix of warm and cool undertones — so play up your flush with spicy shades! Medium skin glows with a mix of fresh peach and apricot tones, so don’t be scared to experiment with super orange-toned hues.

Like our gals with olive skin, medium skin tones are also balanced with soft, rosy pinks. These shades can be applied with a light hand for a subtle flush or used directly on the apples of the cheeks for a youthful pop of color.

If you’re looking to brighten up your complexion without adding too much color, try a bronzy blush instead. Unlike an actual bronzer, a bronze-toned blush still incorporates some peachy hues to warm up the skin without adding an obvious blush tone.

Our top picks for the best blush for medium skin include:


There are tons of blush colors out there — orange blush, pink blush, berry blush, you name it. If you don’t want the hassle of perfectly matching your color blush to your specific skin tone (or makeup look), opt for a universally flattering shade: the Wanderlust™ Primer-Infused Blush in DOLLY!

Practically every person under the sun will shine with this mauve blush. Warm without adding too much warmth and bright without overwhelming the cheeks, mauve blush is suitable for all skin types.


Now is the time to amplify your makeup look with a blush shade that complements your skin tone. Each color of the Wanderlust™ Primer-Infused Blushes has been perfectly crafted to add the perfect pop of color to any skin tone, whether you have fair, deep, olive, or medium skin. Find the color to make you shine today.

by  chelsea-simmons January 25, 2022

Every woman has a makeup product you won't leave home without applying— mine is blush. If you're anything like me, you know adding a hint of colour to the apples of your cheeks can keep you looking fresh-faced all day. However, all too often blush is overlooked; many women simply use the first pink shade they can find. The truth is, like all other makeup, there is an art to choosing the best blush shade for your skin tone, and our Director of Makeup Education, Tricia Behmardi has the scoop on how to choose the best blush colour for you.

The Best Blush Shade for Fair, Medium and Dark Skin

What blush shades work best for fair skin?

When you have fair/light skin, your best blush shades are soft pink, light coral, and peach. For ladies, with light skin tones and cool or pink undertones, you should wear the soft pink shades for a natural look and the peach/coral shades for a pop of colour. If you have a light skin tone and warm or golden undertones, try wearing the peachy coral shades for a natural look and the soft pink blushes for a pop of colour.

PurePressed Blush for Fair Skin
AwakePurePressed Blush, Barely Rose PurePressed Blush, Cherry BlossomPurePressed Blush , Clearly PinkPurePressed Blush, Cotton Candy PurePressed Blush, Whisper PurePressed Blush, Copper Wind PurePressed Blush, Queen BeePurePressed Blush

Source: @missyfabm on Instagram

What blush shades work best for medium skin?

For those with a medium skin tone, try rich pink, warm mauve, and deep peach blush shades. If your undertones are cool or pink undertones, you should wear the rich pink or mauve shades for a natural look and the deep peach shades for a pop of colour. Ladies with warm or golden undertones should wear the deep peach shades for a natural look and the rich pink or mauve blushes for a pop of colour.

PurePressed Blush for Medium Skin
AwakePurePressed Blush, Clearly Pink PurePressed Blush, Cherry BlossomPurePressed Blush, Barely Rose PurePressed Blush, Dubonnet PurePressed Blush, Mocha PurePressed Blush, Flawless PurePressed Blush, Sheer Honey PurePressed Blush

Get @mhdean1's look with Dubbonet PurePressed Blush.

What blush shades work best for dark skin?

Women with dark skin look wonderful in deep fuchsia, berry, warm brown, raisin and tangerine blush shades. If you have cool or pink undertones, wear the fuchsia or light berry shades for a natural look and the tangerine hues for a pop of colour. Those with warm or golden undertones, should wear the warm brown or tangerine shades for a natural look and the pinks and berries for a pop of colour.

PurePressed Blush for Dark Skin
Clearly Pink PurePressed Blush, Mystique PurePressed Blush, Queen BeePurePressed Blush, SunsetPurePressed Blush

Get @byfrederikkeravn's look with Mystique PurePressed Blush.

When to Wear Warm and Cool Blush Tones

There's a simple trick to deciding whether to wear a warm or cool tone blush. For a natural look, choose a blush with the same undertone as your skin. If you want a bold looking blush, pick one with the opposite undertone as your skin. Therefore, If you have a warm skin tone (a yellow undertone), choose warm blush shade for a natural look and a cool blush shade for a pop of colour. Vice versa if you have a cool skin tone (a pink undertone).

• Warm Blushes: Coral, Peach, Tangerine, Brown

• Cool Blushes: Fuchsia, Pink, Raisin, Berry

• Neutral Blush: Mauve

Practice Makes Perfect

Give our range of PurePressed Mineral Blushes a try and show us how you get cheeky. Share pictures with us on Instagram using @janeiredalenz and #BeautyWithBrilliance

How do I find the right blush shade?




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